Filmtools
A Filmmaker’s Guide to On-Set Tapes & Expendables
I affectionately call PacRad the “filmmaker’s hardware store.” Browsing the website is very much like walking into a brick-and-mortar...
Filmtools
The Complete Guide to On-Set Hardware and Hand Tools
In many regards, media production – film, television, AV, video games – is a lot like building a house....
Production
Choosing the Right Conversion Cable for Audio, Data, and Power Connections
For as standard and ubiquitous certain cables can be in the media production landscape, there is no such thing...
Production
Better Together: Sony’s BRC-AM7 + HXC-FZ90 Cameras = Opportunity
Sony Electronics’ current roster of high-performance, intuitive cameras reflects a commitment to meeting today’s production demands while paving the...
Production
How are Sports, Faith and Broadcast Applications Utilizing the Sony BRC-AM7 and HXC-FZ90 Cameras?
The cross-industry implementation of equipment and technology is now just as important as the hardware itself. A studio-caliber camera...
Production
Accsoon at Cine Gear 2026 – Underdstanding the Benefits of the All-In-One CineView M7 Pro Smart Monitor
The CineView M7 series that Accsoon showcased at Cine Gear 2026 represents a major shift in how the company...
Production
AJA at Cine Gear 2026 – How ColorBox and UDC-4K Solve the Chaos of Modern Multi-Format Sets
AJA Video Systems is an industry leader in broadcast video, best known for their lineup of video capture cards,...
Production
ZEISS at Cine Gear 2026 – Hands-On with Panoptes 65 Lens Series and the CinCraft Scenario System
ZEISS has long held an ironclad reputation among filmmakers for engineering cinema glass with unmatched optical clarity and pristine...
Production
Nanlux at Cine Gear 2026 – Pushing the Limits of Scale and Spectrum with the Matrix 2500C
The race for the ultimate cinema light has always been a balancing act between raw output, precise color fidelity,...
Production
Core SWX at Cine Gear 2026 – Streamlining the On-Set Power Crisis
The professional production industry has a lingering, messy problem: a chaotic hodgepodge of proprietary chargers, unoptimized battery setups, and...
